interviews:
- Google SVP Nick Fox on AI Search, Agents and Commerce
- Analyst Dan Salmon on the AI transformation for ads
- Criteo CEO Michael Komasinski on agentic commerce
- Rill Data CEO Michael Driscoll on agentic analytics
- Yahoo DSP GM Adam Roodman on DSP Opportunity
- IAB Tech Lab CEO Anthony Katsur on AI and governance
- WPP CTO Stephan Pretorius on the agentic agency
- AgenticAdvertising.org – a new governance effort for AdCP
- CloudX CEO Jim Payne on the AI opportunity in mobile
- Google VP Dan Taylor on AI and 25 Years of Google Ads
- Meta extends ad platform and AI
- Startup: AdSkate Bringing AI To The Creative Before It Reaches The Walled Gardens
- Horizon Media President Bob Lord: Democratizing AI and the Agency
- Snowflake CMO Denise Persson: Agentic AI Speaks To Real-Time Marketing Future
- LUMA’s Kawaja on the AI “game changer” ahead
- AWS GM Samira Bakhtiar: Ad Platform Clients Will Need To Be Multi-Dimensional
product Q&A:
- Inside AppLovin’s vision for AI performance marketing (June 25)
- WBD building ‘agentic platform that unifies’ (June 21)
- Vibe improves CTV bidding with AI and Keanu 3.0 (May 12)
- TripleLift launches TL Spark agent (April 23)
- Cloudflare on publisher monetization in the age of AI (April 14)
- 37Arc targets ‘How marketing work flows’ with AI (April 8)
- Mobian adds GEO product for publishers, brands (April 5)
- Kargo adding agentic orchestration (March 31)
- LLMs and Samsung Ads delivery in CTV (March 27)
tips:
- OpenAI builds ad channel strategy (July 10)
- MRC tackles ‘black box’ measurement (July 9)
- Meta brings Muse Image to advertisers (July 8)
- LiveRamp sells trust in new CTV ad campaign (July 7)
- Microsoft and the decision layer (July 6)
- WPP moves up the value chain (July 2)
- Location-based ads are next for ChatGPT? (July 1)
- Ad infrastructure is becoming AI-native (June 30)
- The machine-readable brand (June 29)
- Shopify’s new marketing layer (June 25)
- Walmart’s performance TV bet (June 24)
- AppsFlyer and the neutral measurement layer (June 23)
- Charter bets on household intelligence (June 22)
- Yahoo DSP bets on agent orchestration (June 19)
- Bring your product feed, says Meta (June 18)
- Databricks enters Agentic CDP race (June 17)
- Fox gets Roku, connected TV footprint (June 16)
- Roku may want to sell itself (June 15)
- Amazon’s vision: Ads inside agentic commerce (June 12)
- Spectrum Reach wants machine-readable TV (June 11)
- Meta turns ad signals into AI signals (June 10)
- InfoHawk bets on AI-era fraud prevention (June 9)
- Google’s message for AEO and GEO (June 8)
- ChatGPT ads: Bring your product feed (June 5)
- Meta wants to ‘run your whole business’ (June 4)
- Microsoft rebuilds search for AI apps (June 3)
- PubMatic brings models to the auction (June 2)
- Magnite entering ‘new chapter’ (June 1)
- Walmart extends shopper graph with Magnite, Yahoo DSP (May 29)
- Roku joins the personalization race (May 28)
- The SpaceX ads business (May 27)
- AppLovin, Meta launch apps (May 26)
- Walmart ads are humming (May 22)
- Google I/O: Agents have arrived (May 20)
- Agents for media buyers (May 19)
- Publicis buys LiveRamp for federated future (May 18)
- ChatGPT ads may be going programmatic (May 15)
- Condé Nast plans for ‘zero’ search referrals (May 14)
- Fox connects AI, inference to audiences (May 13)
- AI’s effect on linear TV and streaming (May 12)
- Amazon DSP taps LinkedIn data as AppNexus lives on (May 11)
- Trade Desk CSO joins OpenAI (May 8)
- OpenAI ad jobs point to SMB importance (May 7)
- OpenAI closing ChatGPT loop for marketers (May 6)
- Pinterest surprises (May 5)
- ChatGPT ads for Europe (May 4)
- Google, AI unlock natural language for SEMs (May 1)
- Meta, Alphabet, Amazon, Microsoft report (April 30)
- Snapchat’s AI-powered conversational ads (April 29)
- China reclaims Manus from Meta (April 28)
- Amazon adopts UCP (April 27)
- Taboola adding agents, integrating Claude (April 24)
- The Trade Desk CEO Jeff Green on agencies of the future (April 22)
- Google launches agents for safety (April 22)
- Adobe reaches for AI relevance (April 21)
- Liftoff Mobile revives its AI ad tech IPO (April 20)
- Google on ad scams and AI (April 17)
- CPCs may be next for ChatGPT ads (April 16)
- eMarketer stokes revenue fires: Meta v. Google (April 15)
- WPP’s AI transformation leader (April 13)
- Tubi brings streaming to ChatGPT (April 10)
- Meta personalizing with new LLM (April 9)
- Cloudflare AI marketplace edges closer (April 8)
- The Trade Desk is in automation mode (April 7)
- OpenAI ads org ‘chart’ (April 6)
- OpenAI gets into the media conversation with TBPN (April 3)
- Ads’ new dimension is timing (April 1)
- Conversational ad opportunity is ‘large’ (March 31)
- YouTube CEO Mohan on AI slop war (March 30)
- Unity sees AI results, shifts strategy (March 27)
- Sephora loves ChatGPT — and vice versa (March 26)
- Zeta’s Athena agent brings natural language (March 25)
- OpenAI taps former Meta ad sales exec (March 24)
- ChatGPT ads pilot ends in April (March 23)
- Walmart’s Sparky logs in to ChatGPT (March 20)
- PubMatic’s agentic case study (March 18)
- Meta goes local – as in device – with Manus (March 17)
- ChatGPT gets ad manager (March 16)
- Gemini ads possible, says Google SVP Nick Fox (March 13)
- Amazon’s sponsored prompts (March 12)
- Amazon stops Perplexity crawling — partnership next? (March 11)
- Gokul Rajaram resigns from Trade Desk board (March 10)
- Jeff Green shares vision for The Trade Desk (March 9)
- Trade Desk and the ChatGPT ads rumor (March 6)
- IAB Tech Lab launches Agent Registry (March 5)
- Amazon explores chatbot ad network (March 4)
- Chatbots are conversion machines, says Criteo (March 3)
- Google’s AI landing page patent (March 2)
- WPP ‘elevating’ agency work, targeting 2028 (February 27)
- Taboola’s chatbot ad network (February 26)
- Profound is a GEO unicorn (February 25)
- Zero-click search’s valuable visitor (February 24)
- Perplexity’s ad challenge is reach (February 23)
- Dynamic paywalls for humans and agents (February 20)
- Meta targets ad workflow with Manus (February 19)
- Chatbot media channel rises (February 18)
- Agentic opportunity: WebMCP & Markdown for Agents (February 17)
- AppLovin and the ‘AI crucible’ (February 13)
- Google’s 2026 plan (February 12)
- OpenAI begins testing ChatGPT ads (February 10)
- Reddit’s AI love letter (February 9)
- OpenAI’s ads integrity team (February 6)
- Anthropic says “No” to ads (February 5)
- Microsoft launches publisher content marketplace (February 4)
- Amazon and agentic commerce (February 3)
- Agentic roadmaps lock in (January 30)
- The 2026 ad spend “hockey stick” (January 29)
- Perplexity launching ad product in Q1 (January 28)
- Video citations swarm chatbot results (January 27)
- AppLovin and the next leg up (January 26)
- CTO Raji leads ChatGPT ad product (January 23)
- Details emerge on ChatGPT ads (January 22)
- GM’s marketing leader on AI (January 21)
- OpenAI embraces ads for ChatGPT (January 19)
- Google says no to ads in Gemini —again (January 16)
- Microsoft co-leads LLM task force (January 15)
- WaPo warns about AI chatbot ads (January 14)
- Apple picks Google for AI (January 13)
- Google’s agentic commerce vision (January 12)
- CES: Ad industry’s agentic protocol urgency (January 9)
- CES: Agencies talk ‘ads in a chatbot’ (January 8)
- Walmart’s chatbot ads (January 7)
- WPP adds agentic strategy (January 6)
- CES meets AI (January 5)
- Ads in a chatbot – code green? (December 29)
- Outcome-based fees in 2026 (December 22)
- GEO and SEO are close friends (December 19)
- Big brand CMO opines on AI, marketing (December 18)
- OpenAI waits on ads, launches images (December 17)
- Bot momentum (December 16)
- AI means advantage for agencies (December 15)
- Shopify Agentic Storefronts & ads (December 11)
- New agentic standards association (December 10)
- Ads in Gemini in 2026? Google says “no” (December 9)
- OpenAI: This is not an ad (December 8)
- TikTok incrementality (December 5)
- AEO for Rufus (December 4)
- OpenAI turns to ad tech M&A? (December 3)
- Omnicom absorbs IPG, AI next (December 2)
- Walmart’s chatbot ads (December 1)
- Nvidia powering AI in ad tech (November 26)
- Shopping research and intent in ChatGPT (November 25)
- Google AI Mode ad tests proliferate (November 24)
- The ‘terribly late’ ad product (November 21)
- Adobe acquires GEO firm Semrush (November 20)
- Google rolls out Gemini 3 AI model (November 19)
- Fidji Simo talks ads for ChatGPT -is contextual next? (November 18)
- What is an agentic framework? (November 17)
- When RTB and agents collide (November 14)
- Amazon, Innovid launch new agentic AI tools (November 12)
- Agentic AI frameworks are growing in advertising (November 10)
- Going from ads to product feeds – analyst (November 7)
- OpenAI CEO Sam Altman talks ads again (November 6)
- Amazon sends Perplexity cease-and-desist (November 5)
- OpenAI, Amazon partner -ads next? (November 4)
- AI creative making the case for AI (November 3)
- Amazon earnings see AI momentum (October 31)
- Consumers using ChatGPT on mobile (October 30)
- Microsoft’s juicy OpenAI stake (October 29)
- OpenAI’s ‘Company Knowledge’ (October 28)
- The advertising core of AI competition (October 27)
- AWS makes way for AI ads investment (October 24)
- OpenAI’s AI-native browser (October 22)
- Too early for agentic advertising? (October 21)
- Agencies navigate AI video rights (October 20)
- OpenAI and open web authentication (October 17)
- Agentic advertising protocol launched (October 16)
- ChatGPT gets to checkout Walmart (October 15)
- Salesforce’s AI agent platform (October 14)
- The Trade Desk transparency (October 13)
- Perplexity not ‘taking any new advertisers’ (October 10)
- OpenAI CEO warms slightly to ads (October 9)
- Amazon DSP wins again (October 8)
- Ad tech will be built for ChatGPT (October 7)
- New OpenAI video monetization, revenue share (October 6)
- Amazon DSP extends reach (again) (October 2)
- OpenAI’s new video app -and video ads (October 1)
- ChatGPT gets commerce with Instant Checkout (September 30)
- AI attracts Meta to Google (September 29)
- OpenAI empowering the consumer’s agent (September 26)
- Cloudflare tries talking to Googlebot (September 25)
- Microsoft takes lead on publisher marketplace (September 24)
- Google adding chatbot to CTV (September 23)
- Call for agentic collaboration (September 22)
- Headless browsing causing concern (September 19)
- YouTube’s AI ad network of tags (September 18)
- Yum! Brands ‘AI factory’ getting traction (September 17)
- ChatGPT use cases, but no ads (September 16)
- Adobe marketing platform eyes LLMs (September 15)
- AI good guys and bad guys (September 12)
- Amazon DSP’s AI-enabled CTV footprint grows (September 11)
- Gokul Rajaram shares his OpenAI ad strategy (September 10)
- Publisher payday signaled by Anthropic settlement? (September 9)
- OpenAI’s Statsig acquisition & advertising strategy (September 8)
- AI-driven ads will be hard to spot (September 5)
- IAB’s AI in Advertising Use Case Map (September 4)
- AI impacts Google Search trial remedies (September 3)
- Perplexity ad chief departs, what’s next (September 2)
- Snap’s AI ad creative pitch (August 28)
- Google Shopping and Amazon advertising (August 26)
- Publishers eye usage deals (August 25)
- Meta’s AI holiday ad pitch (August 22)
- AI adoption is slow for marketers (August 21)
- All roads lead to Performance Max (August 20)
- How do AI agents shop exactly (August 19)
- Signal engineering for marketing in the age of AI (August 18)
- OpenAI chooses agentic commerce, not ads (August 15)
- Perplexity makes splash with Chrome offer (August 14)
- Andreessen: Ads needed for LLM scale, access (August 12)
- Amazon DSP Extends AI Solutions (August 11)
- Open web opportunity (August 8)
- Google search and AI ‘experiences’ (August 7)
- Ad platform for AI chatbots (August 6)
- Ads coming to Google’s AI Mode (August 5)
Please use “search” to access the entire archive.
prompts:
- Explain how formats for online video advertising and CTV will change by 2030.
- How will an event like Advertising Week in NYC be transformed by AI in 5 years?
- In advertising, what synthetic audiences will matter most in 5 years?
- What will advertisers be able to do with voice and AI in 5 years that they can’t do today?
- Explain the specifics of how AI agents used for advertising will likely change in 5 years.
- How will AI-enabled devices uniquely impact advertising in 5 years?
- How will publishers orchestrate agents using AI in 5 years?
- How will headless browsing in advertising evolve in the next 5 years?
- What factors make a publisher website valuable to AI model companies?
- How will outcomes be defined in advertising in 2030?
- What makes you think consumers will use AI agents to buy things?
- How could regulation shape advertising within large language models by 2030?
- Will digital advertising exchanges still be necessary in five years?
- How will retail media networks incorporate an agentic commerce strategy?
- How will brands interact with services for AI advertising strategy in 5 years?
- How will the advertising agency pitch deck evolve with the help of AI in the next 5 years?
- How will AI help social video advertising in 5 years?
- What elements of an agency holding company are most likely to be eliminated in five years?
- How will vertical search be affected by AI?
- How would you build a customer data platform to be used five years from now?
- What are usage-based deals that LLMs could offer publishers in the future?
- In 5 years, what will Google’s Performance Max do that it can’t do today?
- What types of content will LLM companies want to crawl in five years?
- What will the use of bots on the web look like in five years?
- How will AI affect supply path optimization in digital advertising in five years?
- How will attention metrics and outcomes intersect in 5 years in the advertising industry?
- What are the executive roles in the advertising industry that will exist in 5 years but do not exist today?
- What is one data type for ad targeting that is not available now, but will be in 5 years?
- What is the future of real-time bidding in five years given the advancement of AI?
- How could Connected TV (CTV) be integrated into AI chatbots in five years?
- How will web browsers change in five years?
- How will editorial pages change in 5 years due to AI?
Please use “search” to access the entire archive.